First of all, a shared undertaking at NB International, where we learned about the world of advertising via merchandise. We were riding high during these formative years, with a single, constant goal: customer satisfaction.
The NB watchword: find the all-original solution!
Our collaboration truly got off the ground with the "3 Suisses" mail-order firm. We embraced the world of gifts from the customer's standpoint: the importance of marketing in sales, the significance of gifts and their impact on campaign planning: a whole new world, every bit as enriching.
Links was born of this unique market vision. We teamed up, backed by our experience, and borne by the meetings that helped us grow.
We would like to thank Nicole, Thierry, Christine and Jonathan, and everybody who helped out.